櫻花節慶影片
Sakura Group
我們以居家慶典禮的節日風景為題，協助櫻花製作兩部節慶影片。
跨年呈現「實現」，以住居空間的一鏡到底來對應櫻花的 ONE 一站式服務；春節呈現「傳承」，以三代不同生活型態展現產品多樣性。透過不同的節慶精神對應到不同的品牌關鍵字，讓櫻花的形象更加立體。
We created two festival celebration videos for Sakura, themed around the festive scenery of home celebrations.
For New Year's, we highlight the concept of "realization". We use long take within living space, reflecting Sakura's ONE-stop service. For the Lunar New Year, we emphasize "tradition" by showcasing three generations with different lifestyles, demonstrating the diversity of Sakura's products.
By aligning different festival spirits with Sakura's brand keywords, we enrich Sakura's brand image.
跨年篇New Year
春節篇Lunar New Year
